H&M Conscious Collection

We are in that point of time where all of us need to be very conscious with the environment. A lot of natural disasters have been happening like typhoons, hurricanes, earthquakes and flash floods and this is like a sign from God and mother nature that we are not taking care of our environment. Luckily,  a lot of clothing stores and designers have taken a conscious effort and started producing capsule collections or environment friendly clothes made of organic cotton, hemp, organic dye and silk. If you love online shopping for clothes, then you will see that there are not a lot of websites that sells organic clothing yet. It is mostly from brands that already popular and can be quite expensive. Now, if you do not trust some online websites, why don’t you get your ass off the house and instead of shopping online for clothes , do it the old fashioned way and shop at the mall just for these nice H&M Conscious collection.

H&M is one of these high street boutiques that have been designing very chic yet environment friendly clothes. Their philosophy is actually very nice because they take responsibility for how their actions affect people and the environment which is an essential prerequisite for their continued growth and profitability. They named their environment friendly collection Conscious because it describes their continuous work towards a more sustainable fashion future. They have just released their Fall 2011 Conscious collection and it looks very promising. Check it out!

The dresses and the skirts are made of organic hemp and silk while the tops are made of organic cotton and silk.

The blazer is made of recycled wool and the dresses are made of organic cotton.

Organic cotton and silk blouse, recycled wool trench coats and silk shoes. You can totally wear organic clothes from head to toe with these pretty clothes.

Lace is the most feminine type of fabric and this lace dress and skirt is made of organic cotton. The sweaters are made of recycled knit. Cool huh?